The ratings of Japan's NHK television channel has risen following the introduction of a busty news anchor.
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Since April 1, Sugiura Yuki - who has a pair of G-cup breasts – has taken the anchor responsibilities in the morning news segment of the TV station.
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Although the 28-year-old has not shown off her assets, she has captured much attention.
Her appearance on the news segment also became a hot social topic, which helped to boost the ratings of the programme.
Sugiura joined the TV station upon graduating from Sophia University in 2006. She was the winner of a beauty pageant competition in the school.
She was first posted to the company's branch office in Fukuoka, before being transferred to Nagoya where she made her name after hosting some literature and art programmes.
Sugiura was later transferred to the headquarters in Tokyo and began her news anchor role.
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